Consulting Services

A consultant is simply “A person who provides expert advice professionally” or “A third party that comes into your organization, evaluates your operations and processes, then recommends what you can do differently.”

A good consultant will always have their client’s best interest at heart. There is no ego and their methodologies are not forced upon your business; only what works best for you and your team. Remember that you are the expert of your business and you have all of the insider knowledge about your own processes, team, and every other little facet that you personally help create and implement. While your consultant should have a lot of experience and understanding of what can work and be implemented, you should always work together to forge the best path forward. This ensures the most success for your company.

There is something to say about an outside perspective. A consultant who has not worked daily with your current processes has the ability to see things with a different perspective and point out areas of improvement that you might not have considered.

When to hire a consultant?

Your sales are decreasing, lower number of new leads, and you’re losing opportunities

Chances are, it’s not your product or services as much as how it’s being positioned. Sales Enablement is more about the buyer and your ability to solve their problem. Your team might not understand the value of your product or understand how to present it as a solution to your customers. If your team doesn’t communicate the value, your target market won’t understand or gravitate with it. A consultant helps interpret your message to ensure your team is sharing your products and company values accurately.

You want to stay ahead of your competition and build stronger relationships

Consultants know exactly what to look for, the tools to use to find essential information, as well as how all of it is used together. Accessing the right information is becoming increasingly vital as technologies change. Helping you with implementing the correct systems and selling techniques, a consultant will help you find the information you need when you need it. Information is only good if it’s used. A consultant will put processes in place and teach your team how to use the information in an impactful way.

Your sales, marketing, and other teams are misaligned

Having the right process will align your teams to work together toward a united goal. Your marketing team can gear their advertising towards your leads while the sales team is nurturing to aid in conversion of the leads. The sales team can also identify new leads based on the findings from various efforts from your marketing team. Without the right systems in place though, these results will never be achieved. A consultant can help you develop and maintain a CRM that everyone benefits from.

Ready to begin?

A solid sales plan is essential. If you are not setting your team up for success, you will always leave money on the table. Numerous sales plans are generic and not tailored to the needs of the individual or skimp on the details. A consultant ensures you remain mindful during the entire journey the buyer goes through ensuring to address all of their pain points along the way. With the right strategies, you will be able to target leads more effectively and ensure those leads convert into lifelong customers. 

Without agreed-upon processes that are fully explained and understood, it is next to impossible to keep sales team accountable. Having consistent accountability will also be difficult due to a lack of time and proper reporting on activities and behaviors. While having rules and guidelines can create a negative work environment, when done correctly, they will create an environment that encourages success, creates a clear lines of responsibility, and setting your team up for support and success. A consultant helps leverage your team’s expertise and their abilities to see your sales processes objectively. Only then you can build a process and sales content that breeds robust accountability. Virago Ventures is ready to work with you and your team today.